Communication in Wholesale & Retail Environment

The course is based on the new SAQA-registered unit standards, NQF Level 2; 15 Credits:

  • Maintain and adapt oral/signed communication
  • Write/present for a defined context
  • Access and use information from texts

This program will provide you with the knowledge and skills you require to communicate in the workplace.

Entry Requirements: 

This qualification is aimed at individuals entering the sector for the first time, informal / business owners as well as within individuals working in entry level occupations in the sector.


Four days

What’s in it for the learner?: 

In just four days you will:

  • Use language and communication skills effectively when interacting with colleagues and customers.
  • Interpret and understand written and oral communication correctly
  • Read, used and completed the various forms and reports that are required in the sales, service and
    administrative functions according to business requirements.
  • Organise and present information in a focused and logical manner
Workshop Methodology: 

Communication is an intensive training course where you will learn how to:

  • Answer the telephone and take a message
  • Interact with a colleague to solve a problem
  • Respond to the supervisor’s instructions
  • Present examples of completed work plans for a period of time
  • Answer questions about work procedures and/or conventions
  • Greet a customer and deal with complaints
  • Communicate with supervisors, managers and colleagues
  • Collect all the retail documents which are used in the store, explain what each one is used for and explain
    what is put in each section

Will be conducted during the workshop by means of observation.

On completion of the workshop the learner will have to submit a portfolio of evidence for assessment.

On completion of the workshop: 

On completion of this learner guide you will be able to communicate appropriately while serving customers, both face-to-face and over the telephone. This programme will also help you improve your communication skills both with the people you work with and work for.